The sports rights and marketing agency the sportsman media group will consult AREVA NP GmbH on an exclusive basis in implementing all its sponsoring activities for the 2. Bundesliga club 1. FC Nürnberg. The Munich based sports business specialists have been appointed to consult the global energy company in all strategic, creative and operational matters regarding this sponsorship, including any supportive marketing and PR activities as well as the development and management of the hospitality program. Since the beginning of the current season, AREVA has been the jersey sponsor of the venerable Franconian soccer club. The company, which is headquartered in Erlangen, Germany, decided on this football sponsorship to primarily increase its brand awareness and recognition in the region of Franconia as well as the rest of the nation.

Download (PDF): AREVA teams up with the sportsman for the implementation of its sponsoring activities